Zee Tamil, a channel with a strong Tamil audience base, has released a cute and engaging AI video on World Social Media Day. Leveraging its digital presence and connection with its social media community, the channel created this first-of-its-kind tribute to its shows with the ‘Happy Social Media Day’ video, showcasing a creative and colourful celebration of social media.
Zee Tamil’s Social Media Day video celebrating its characters takes viewers on a lively journey through a digital galaxy. The video sees the channel’s fiction and non-fiction characters come together in a vibrant celebration, dancing, trending, and lighting up the screen like a festival of joy. Crafted with vibrant animation, catchy music, and thoughtful lyrics, the video stands out for its concept and execution.
Blending storytelling with technology, the video features AI-animated avatars of characters from shows such as Anna, Karthigai Deepam, Sandhya Ragam, Valliyin Selvan, Ayali, Maari, Getti Melam, and non-fiction shows such as Samayal Express, Dance Jodi Dance, and Sa Re Ga Ma Pa. Since its release, the ‘Happy Social Media Day’ video has been going viral on social media, with fans sharing it widely and leaving comments about the execution and nostalgic value of seeing their favourite characters in a new avatar.
This digital tribute is Zee Tamil’s way of celebrating its growing online community and showing how content continues to evolve with time. It is also available on Zee Tamil’s official Instagram handle (@zeetamizh), inviting fans to be part of the celebration and experience their favourite shows in a new light.
